Friday, February 29, 2008

Marketing-Act are Crucial

by Musthofa Hadi

When you already do e-business, do not forget that you are running real business. A business always needs some kinds of treatment which ask you to take a lot of movement to have good progress day by day.

Same like you do on off-line business, actually the business chains still work here. So, we have to think and organize well about our input, how to proceed, dan what kind of product that we could deliver to our customer.
One of my focus here is to tell you that you may not lose your consistency during you do e-business.

Remember there are a lot of resources which need to proceed, even you also have to think and act progressively to meet your best and low cost input. moreover, you need the guarantee that your supply chain also works well so that we could avoid lack of supply on the next rounds, and so on.

Rookies on this business commonly lose their consistency when they manage their online business. Many of them think that online business just need to be set up on the beginning, and after that they will get automatic income from their outomatic income generator. What I am telling you right now is to remind that marketing is always be the major key to run your business, no matter both off-line and on-line business.